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AI-CATCHING INVESTMENT

If you've missed the BTC, ETH, SOL, Apple, NVIDIA train like most of us, not to worry, there is still the AI coin Bargain Train you can get on.

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Are you really producing content for your audience?

If you are a brand, your audiences are getting more creative than you. They don’t search on google anymore. They are not spending millions of dollars to create videos. And, they probably have more friends than you.

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Stories of the future

Every city and neighbourhood has a unique essence; a distinct personality waiting to be discovered and communicated. It is my job to do that.

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Your Performance Marketer Needs a Partner-in-Creativity

Without a Creative or Communications Director who understands the importance of brand building, what you're setting out to achieve is short-term tangible outcomes and powerful marketing campaigns driven by data, analytics and performance metrics that lack a unique voice, simple messaging and content pieces that cut through the clutter.

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Climate Crisis is making our youth anxious

If you are a blockchain protocol with #sustainability and energy efficiency as your brand promise, what's stopping you from rolling out a campaign that can reassure young people, telling them how there's a better future for all of us?

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Yeap. Nope. F* Yourself

Anxiety is real. For years, I've been battling it. These days, I know better.I just live with it. It's a part of me. So, if you're like me, this 'FIVE STEP PROCESS TO UN-NUMB YOUR NUMB' by Steven Kotler (with my personal notes) could be that one thing you need to read today to get you out of the rut.

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Not All Web3 Organisations Have to DAO it

DAOs (Decentralised Autonomous Organisations) have become an essential element of Web3. They are meant to democratise management structure so that members collectively make decisions for the organisation, usually via voting. But, not all Web3 organisations have to adopt the DAO structure. Or, they can maintain a certain level of centralisation while being a DAO.

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NFTs are Memberships.

They aren’ just digital art. NFTs are memberships. And, perceived value is how your members feel just by holding that particular membership - special, distinguished, lucky perhaps.

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WHAT IF CREATiVITY CAN BE OPEN-SOURCED?

Imagine an open-sourced platform for all creatives to not just share our wins, but also experiment, innovate and contribute to the works of others, expecting only satisfaction in return, but gaining reputation as a by-product

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Clubhouse - For those with a radio face

My second week on the all-exclusive, invite-only audio app. No visual stimulation, with the inability to throw on filters and get sized by likes and comments - enough to turn off the majority of influencers. And, here's what I know so far.

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Power Boosting Superheroes

Half a decade ago, LinkedIn profiles were mere job descriptions; the very stuff you’ll find on business cards. We are moving away from titles that define our positions and have started to inch towards a more authentic identification; one that doesn’t just tie us down to who we are at our jobs, but how we see us, and how we want others to see us.

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